SomeThoughts 设计工作室专注商业零售空间的设计研究与实践，以成熟的商业认知坚持设计的理想与克制，拒绝平庸与自我沉溺。工作室长期服务于行业迭代、模式升级、市场拓展、场景革新的消费品牌，以精准的设计策略回应品牌真实诉求。

我们秉持长期主义，以强烈辨识度塑造品牌差异，持续投入新材料研究、工艺实践与细节巧思，以成熟的运营认知解决真实商业问题，将原创实验、概念创造力、美学秩序与高效落地能力高度统一，实现空间美学、商业效率与长期价值的闭环。

工作室于2020年创立于上海。由创始人李京泽领衔核心团队，长期深耕零售空间设计系统搭建与创新落地体系，具备成熟稳定的空间美学建构能力与视觉秩序把控力，为品牌提供从概念创想到空间落地的全流程一体化解决方案。



SomeThoughts Design Studio specializes in the research and practice of commercial retail space design. Grounded in sophisticated commercial insights, we uphold the ideals and restraint of design, rejecting mediocrity and self-indulgence. The studio has long served consumer brands undergoing industry iteration, model upgrading, market expansion and scenario innovation, responding to their genuine demands with precise design strategies.

Adhering to long-termism, we create distinct brand identities through strong recognizability. We consistently invest in material research, craftsmanship practice and thoughtful detailing. With mature operational understanding, we solve real commercial challenges, integrating original experimentation, conceptual creativity, aesthetic order and efficient implementation capabilities to close the loop between spatial aesthetics, commercial efficiency and long-term value.

Founded in 2020 and based in Shanghai, the studio is led by its founder Li Jingze and a core team with deep expertise in building retail space design systems and innovative implementation frameworks. We possess mature and stable capabilities in spatial aesthetic construction and visual order control, providing brands with end-to-end integrated solutions from conceptual creation to spatial realization.